Mike Jones, founder and CEO of Userplane and VP of AOL, oversees Userplane's business strategy, sales and operations. His brought Userplane from startup to acquisition by AOL in August 2006. He now focuses on the growth of the Userplane/AIM division, as well as AOL's strategic positioning as a platform provider to the online community marketplace.
As the Internet's newest way to connect brands with consumers, widgets have
officially arrived. These portable applets appear on blogs, websites, and
social networking sites like MySpace and Facebook. Offered by third-party
developers as embedded Flash (.swf) objects, the self-contained badges allow
page owners to personalize their sites with photo slide shows, music
playlists, games, and other content. Widgets also allow companies to engage
their audience with compelling content while also branding a company and/or
product. Recent news of photo-sharing widget pioneer Slide's $500 million
valuation gives us more than a clue to the huge potential of these little
attention grabbers.
Because widgets are easy to install, the barrier to adoption by page owners
is low. At the... (more)
Mike Jones, founder and CEO of Userplane and VP of AOL, oversees Userplane's business strategy, sales and operations. His brought Userplane from startup to acquisition by AOL in August 2006. He now focuses on the growth of the Userplane/AIM division, as well as AOL's strategic positioning as a platform provider to the online community marketplace.
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